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  • Weekly Email July 17, 2025

Weekly Email July 17, 2025

July 17, 2025

Alexa Chung Showed Us The Coolest Way To Wear A Scarf

“I'm a firm believer in the power of the correct accessories. When done wrong, accessories can plunge a simple look into a state of chaos and confusion. When done right, the correct accessories can take an outfit from good to great. Good to iconic, even. 

The accessories world is experiencing a belt overhaul this summer, courtesy of the humble silk scarf. Last summer, silk scarves had their moment as hair accessories, and now, for their second year in the spotlight, they're moving down to the torso.” 

Senior fashion editor Ella O’Keeffe spotlights the unexpected way fashion girls are wearing their scarves for summer.

Where Are All The Fashion Girls Vacationing Next?

It feels like everywhere you look (on social media), people are sipping spritzes on the Amalfi Coast or dancing in Mykonos. And while those escapes are downright amazing, the crowds, €25 Aperols, and déjà vu Instagram stories have us wondering: Where’s next? This summer, it’s all about going slightly off-script—places that still feel chic and dreamy, but with fewer influencers in the background of your sunset pics.

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The Politics Of Innocence And Underwear

There’s a shift in lingerie trends happening before our eyes. This summer, we’re witnessing a gravitation towards lingerie in colors and fabrics that have a softer, girlier approach. There’s a sense of innocence in the air, and it comes via pointelle cotton, scalloped hems, and pastel hues. It’s harmless nostalgia in theory, but when one subtle rebellion comes laden with the underpinnings of harmful tropes, are we just shifting focus? Senior fashion editor Ella O’Keeffe ponders how the latest underwear trend could be more political than you’d think.